Saks Neiman Marcus: An Exploration of Brand Identity and Customer Experience
Market Analysis and Trends: Saks Neiman Marcus Saks Neiman Marcus operates in a highly competitive luxury retail market, facing competition from established brands like Nordstrom, Bloomingdale’s, and Bergdorf Goodman. The industry has been shaped by the rise of e-commerce and the growing importance of omnichannel retailing. In 2023, Saks Neiman Marcus reported revenue of $5.2 … Read more